A Life Defined by Resilience, Creativity,
and Intentional Living.
Israel Arellano
A Life Defined by Resilience, Creativity,
and Intentional Living.
Israel Arellano
Video Mapping Projections
Transforming iconic facades into vibrant canvases, where art meets architecture. Pioneering experiences that resonate and captivate.
My Personal Journey
From navigating the exhilarating heights of creative success to confronting the profound darkness of life's challenges, I have come to understand that resilience is the cornerstone of thriving through change. My journey has been a testament to the power of this invaluable asset. Although the path has not always been clear, my unwavering trust in a higher purpose has guided me through each twist and turn.
Experiencing the darkest nights of my soul sparked my artistic awakening, compelling me to explore and express the depth of my resilience through my work.
Early on, I recognized that change presents opportunities, and this perspective has fueled my diverse career—from leading creative projects for some of the world's most renowned brands, to owning businesses, receiving accolades in the creative industry, and working as a high-performance tech executive in major financial institutions.
These diverse experiences have allowed me to discover my core principles and non-negotiables, now I am striving to reconnect with my essence and express these insights through my art. My vision continues to evolve, always guided by the pursuit of authenticity, resilience, and meaningful connection.
Shaping My Artistic Vision
My artistic vision has been shaped by a lifelong appreciation for music, aesthetics, and design, fueled by a belief that everything carries a purpose. My journey across various global cities—Caracas, Geneva, Madrid, Miami, and New York—has been instrumental in refining my cultural and creative sensibilities. Each city, with its unique rhythms and diverse influences, has contributed to my understanding of art and design, enriching my creative expression.
In New York, I was honored by the School of Visual Arts for my groundbreaking work with architectural projections, which marked a significant milestone in my artistic journey. My academic pursuits in Geneva, where I delved into interactive technologies, further deepened my engagement with European artistic movements and innovative approaches.
My artistic roots trace back to pioneering efforts in architectural video mapping, where I transformed iconic facades into vibrant canvases. This experience was driven by a relentless desire to craft immersive experiences that resonate deeply with audiences, creating memories that linger.
Major Life Milestones
Throughout my journey, I've been honored with numerous awards in the Publicity and Marketing industries. However, the milestones that resonate most profoundly with me are those that are deeply personal and transformative. I believe that true success is not just about career achievements or fun alone, but about the harmonious integration of both—creating a fulfilling and intentional life. These milestones reflect the essence of my personal and professional evolution, highlighting the synergy between purpose and passion in shaping a meaningful existence.
Creative and Professional Evolution
From pioneering architectural video mappings and redefining travel experiences to leading as a high-performance tech executive, I have consistently pushed the boundaries of creativity and innovation in various fields, earning recognition and awards for my work.
Personal Resilience and Growth
Confronting and overcoming life’s darkest challenges has strengthened my resilience and deepened my understanding of personal growth. My journey through these trials has led to artistic awakenings and a renewed focus on expressing my core values through my work.
Empowering and Inspiring Others
Balancing the demands of being a creative director, business owner, and dedicated father, I have prioritized not only professional success but also the impact of my actions on others. By embodying resilience and staying true to my values, I strive to inspire and connect with those around me through my art.